Experience.

Own discovery, scoping, launch, and retainer delivery for 7+ clients. Build websites, local SEO, content systems, and multi-agent workflows; turn ambiguous requests into scopes, backlogs, and milestone plans.

Led product, design, engineering, and operations for a VC-backed platform serving Billboard and consumer brands. Built campaign and content tooling, ran partner products, and automated workflows with estimated savings of 60–90 hours/week across the stack. The quest platform reached 500K users, approximately 91K peak DAU, and approximately 70M ad impressions in 30 days for media partners; these are platform-level reported figures.

Led creator partnership programs, including a nine NFL player NFT launch that onboarded 300% more users than any prior campaign, as reported in my resume. Streamlined applicant prioritization across ten partnership focus areas using scoring criteria and conditional logic.

Drove a billing roadmap supporting billions in tax revenue across 40+ counties and ten application versions. Automated tax-bill charge creation with a global development team, reducing temporary hiring expenses 92% year over year, as reported in my resume.

Led requirements and user acceptance testing for San Diego County’s tax-bill system migration, supporting approximately $5.8B in annual revenue.