Self-service brand portal

I built a brand-facing portal with engineering so campaign goals, launch steps, and reporting lived in one place.

Original goal-selection interface. Open image
My role

Product and operations lead, with engineering

Context

Unblocked Brands · Brand-facing campaign portal

My part in the work

  • Packaged campaigns as selectable products and goals.
  • Connected launches to creator supply.
  • Brought verified posts and campaign pacing into reporting.

Make the next step clear

A brand could choose a goal and move into a campaign flow rather than relying on a new custom quote and launch conversation each time. My product and operations work connected that entry point with the supply and fulfillment process.

Original campaign interface; account details excluded. Open image

A shared view of progress

The portal exposed verified posts and campaign pacing in a dashboard. The reporting image here is an actual empty state: it shows the reporting surface, not a successful campaign or invented results.

Original empty state; demonstrates reporting structure, not performance. Open image

Delivered change

A shared launch and reporting surface

Delivered product capability, with engineering; no quantified reduction claimed.

Evidence & scope

  • Selected original interfaces, with shared engineering credit.
Portfolio image